Abstract—Following the international trend of the necessity
to preserve environment, the oil sector in arab countries sets
off to posit the environmental factors on the summit of its
priorities. It also encourages and supports the utilization of
energy that aims at maintaining the preservation of
environment, facing pollution, using clean types of fuel, and
applying a technology that reduces the pernicious effects that
may stem from the oil industry processes which threaten the
productive process and the employees before even threatening
the surrounding environment. Thus, the Green Marketing is
one the most important responses to the environmental unrest.
This latter is getting much a global impress than the local
impress, for the problems are facing the entire globe.
Eventually, research into the topic of Green Marketing is
considered a new vision, which focuses on the effectual
utilization of resources, and aims to give away the additional
value to the agents- and parties-proper, taking into account the
long-term environmental and social needs.
Index Terms—Green marketing, environment protection,
petroleum companies, Arab countries.
The author is with the Faculty of Economic, Commercial and
Management, Ouargla University, Ouargla, Algeria (e-mail:
halimasaadfiakorichi@yahoo.fr).
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Cite:Korichi Halima Saadia, "Green Marketing Practices of Petroleum Companies in Arab Countries," International Journal of Information and Electronics Engineering vol. 8, no. 4, pp. 50-57, 2018.
